Paramount Sleep Expands Gross sales Workforce with Addition of Two Trade Veterans » BedTimes Journal
NEWS RELEASE
NORFOLK, Va. (April 3, 2026) — Paramount Sleep Firm has strengthened its gross sales group with the addition of two seasoned trade professionals, Chuck Lovelady and Invoice Estes, as the corporate continues to increase its attain and help for retail companions throughout key areas.
Lovelady joins Paramount as a gross sales consultant, accountable for increasing protection and repair all through Tennessee, Kentucky and Alabama. He brings greater than 4 many years of expertise in furnishings and bedding, starting his profession in 1985 with Cresent Furnishings in Nashville as a retail gross sales affiliate. Over the course of greater than 20 years, he superior via the group to develop into vp of one of many nation’s main unbiased retailers. Following his time at Cresent, Lovelady served as common supervisor of BF Meyers from 2008 to 2012 and most not too long ago held a task with Restonic via fall 2025.
Estes has joined Paramount as Mid-Atlantic key account consultant, the place he’ll deal with supporting prospects and growing new enterprise all through the area. He brings greater than 25 years of expertise spanning advanced gross sales, retail operations and enterprise improvement. Estes started his trade profession as a senior bedding specialist with Haynes Furnishings in Richmond, Va., the place he spent 23 years. He later joined Roberts Furnishings and Mattress, efficiently opening and managing the corporate’s Suffolk, Va., location.
Each Lovelady and Estes report back to Steve Maddox, director of gross sales for Paramount Sleep Firm.
“Chuck and Invoice every carry a deep understanding of the retail panorama and a robust dedication to buyer relationships,” mentioned Maddox. “Their expertise and credibility of their respective markets can be instrumental as we proceed to develop and help our retail companions with differentiated product and repair.”
Paramount Sleep Firm, a fourth-generation, family-owned producer since 1935, continues to put money into expertise and infrastructure to raised serve its retail community and drive long-term development.
About Paramount Sleep Firm®
Paramount Sleep Firm is a fourth-generation, family-owned mattress producer based mostly in Norfolk, Va. For greater than 90 years, the corporate has remained one of many trade’s premier suppliers of high-quality mattress methods. Out there at many prime retailers throughout the nation, the corporate produces handcrafted mattresses underneath the distinctive model names: A.H. Beard®, Again Efficiency®, H.D. Tremendous Obligation®, Hypnos®, Nature’s Spa®, Paramount®, and Bloomingdale’s Asteria™. For extra info, go to www.ParamountSleep.com.
