Qube makes Vegas debut with next-generation mattress know-how, partnering with Paramount Sleep » BedTimes Journal

LAS VEGAS MARKET

NORFOLK, Va. (January 9, 2026) — Qube™ will make its Las Vegas Market debut January 23–27, unveiling its full lineup of 5 mattress fashions and patented sleep know-how in Constructing B, House 612-21. The brand new model will exhibit in partnership with luxurious mattress producer Paramount Sleep, marking a major milestone as Qube prepares for a nationwide retail rollout following a profitable regional launch.

At present in additional than 100 retail shops, Qube entered the market lower than a yr in the past, partnering with choose retailers to refine its merchandising and promoting story. With robust early response from each retailers and customers, the model is now positioned for nationwide development. To bolster its growth technique, Qube partnered with Paramount Sleep for East Coast manufacturing, leveraging the posh mattress producer’s long-standing popularity for craftsmanship, efficiency, and retail execution.

On the coronary heart of the Qube mattress is its patented 3D Qube part designed to maneuver with the physique. It gently responds the place assist is required most, relieving strain and serving to the physique settle right into a extra snug, balanced sleep place to attenuate tossing and turning for a deeper, extra restful sleep.

Constructed-in cooling options promote airflow and assist stop warmth from increase via the evening, preserving sleep comfortably cool and breathable. Qube adapts to each sleep place whereas minimizing movement switch, so companions can sleep undisturbed. In efficiency testing, Qube stayed cooler and drier all through the evening in comparison with main reminiscence foam mattresses, serving to sleepers get up feeling refreshed.

“Qube’s differentiated know-how and fashionable design resonate strongly with youthful customers — a demographic brick-and-mortar retailers are more and more centered on attracting to gasoline long-term enterprise development,” stated John Larsen, CEO and co-founder of Qube.

Qube generally is a sport changer for retailers searching for a method to not be shopped towards down the road, in keeping with Scott Denton, president of Qube.

He added, “Not solely do we’ve really distinctive mattress innovation that solves each main sleep concern, however we provide margins which might be superior to main opponents along with MAP safety and selective distribution.”

Qube will showcase the total breadth of its five-bed lineup within the 1,800-square-foot area alongside Paramount Sleep’s newly redesigned Nature’s Spa line, positioning next-generation sleep innovation comfortably and collaboratively with a 90-year-old model identified for handcrafted luxurious sleep.

Richard Fleck, president of Paramount Sleep, stated, “Innovation has at all times been a part of Paramount’s DNA, and Qube is a pure extension of that philosophy. Their technology-driven method aligns seamlessly with how we take into consideration efficiency and product evolution, whereas additionally permitting us to increase strategically inside the hybrid class.”

Qube and Paramount Sleep will probably be on show January 23–27 at Las Vegas Market, Constructing B, House 612-21.