Why Are There Mattress Gross sales on Presidents Day? Retail Science & Savin
Key Drivers
1. Retail custom: Presidents Day (third Monday in February) turned synonymous with mattress/furnishings offers from the Seventies as shops regarded to enhance sluggish first–quarter gross sales (CBS Information, KSN/KODE 2024)
2. Tax refunds: Many consumers use early tax refunds to purchase massive–ticket objects, fueling a seasonal spike
3. Stock turnover: New fashions arrive in spring; retailers clear previous inventory for higher choice
4. Low cost depth: Information exhibits Presidents Day mattress reductions (20-55%) frequently surpass all however Black Friday/Cyber Monday
Client Insights & Timing
- Finest time for main purchases (six–to–eight 12 months cycle for mattresses)
- Different sale peaks: Memorial Day, Labor Day, Black Friday
Professional Shopping for Ideas
- Use Presidents Day to negotiate: additional promos, free transport, previous mattress elimination
- Analysis on-line first (early value monitoring)
- Stack retailer coupons, credit score promos for most financial savings
