Spring Air Sleep Assortment Expands to Saudi Arabia » BedTimes Journal

Woburn, Mass.-based bedding producer and licensing group Spring Air Worldwide is increasing the attain of its Sleep Copper assortment internationally for the primary time by way of its Saudi Arabian licensee, BedHouse, a division of MAZ Holding Group. 

In line with a information launch, the worldwide Sleep Copper assortment has turn into one in all Spring Air’s high sellers since its debut in 2024. Obtainable in agency, medium and plush feels, the road options premium encased coils paired with both copper-infused Visco reminiscence foam or copper-infused latex, and incorporates phase-change cooling knit covers constituted of Natuverex, a patented yarn expertise with high-copper content material.  

The gathering’s advantages, together with anti-inflammatory, antiviral and anti-bacterial qualities, instantly appealed to Arun Sharma, CEO of BedHouse, the Riyadh-based Saudi Arabian licensee that additionally produces a number of of Spring Air’s best-selling traces, together with Again Supporter, Again Supporter Hybrid and 4 Seasons. 

“The Sleep Copper lineup is completely fitted to the Center Jap market, the place antimicrobial and cooling properties are particularly valued in our heat local weather,” Sharma stated. “Now we have been producing Spring Air merchandise for a number of years, and their constant efficiency has bolstered our belief within the model. Increasing our portfolio to incorporate Sleep Copper was the pure subsequent step.” 

With one Sleep Copper mannequin already out there and a second slated for launch in early 2026, the Saudi-based producer makes use of the identical high-quality uncooked supplies as its U.S. counterpart to make sure a constant consolation really feel worldwide. The gathering might be out there throughout the Center East, together with Saudi Arabia, the United Arab Emirates, Bahrain, Kuwait, Oman and Qatar, the information launch stated. 

“We’ve labored carefully with Nick Bates to make sure that all uncooked supplies are specifically imported from North America, guaranteeing the identical feel and appear as in the US,” Sharma added. “By combining cooling, hygiene, sturdiness and restoration efficiency, the Sleep Copper assortment units a brand new benchmark for premium bedding in our area.” 

“Arun Sharma and the staff at BedHouse have been distinctive companions for us for a few years,” stated Bates, president and CEO of Spring Air Worldwide. “This marks the primary time the Sleep Copper lineup goes worldwide, and the Center East is a perfect marketplace for us to launch. As we increase our license community globally, we’re seeing an elevated curiosity not solely in our core manufacturers, but additionally a few of the new merchandise and improvements we’re bringing to market, additional increasing market penetration around the globe. This is step one.”