Nightcap Q&A With Anna Hermosillo » BedTimes Journal



Anna Hermosillo is the founder and lead strategist of WhyAnna, a advertising and marketing enterprise that mixes creativity with a data-centric strategy. Beforehand, she was the full-time advertising and marketing director of South Bay Worldwide and Bedhead Advertising and marketing. In her free time, you’ll often discover her on the softball subject teaching and managing her daughter’s crew.
BedTimes: Inform us about your bedtime routine.
Anna Hermosillo: I take a scorching bathe earlier than mattress. It’s my sign to my physique that the day is completed. It relaxes my muscle tissues, balances my physique temperature and lets me begin the unwinding course of, each bodily and mentally.
BT: What number of hours do you sometimes sleep?
AH: I would like a stable eight or 9 hours. I’ve discovered that I can hit the bottom working within the morning, no snooze button required.
AH: Barefoot, all the time. I’m a California lady at coronary heart. I grew up close to the seaside. If I may dwell in flip-flops year-round, I might. Sleeping barefoot simply feels pure.
BT: What’s in your nightstand?
AH: An Alexa for alarms and ambient noise, a glossy magnetic charger for all of the gadgets, an ornamental jewellery holder and a colourful e book I completely intend to complete sometime. Honestly, the e book’s been promoted to decor standing — the duvet matches the vibe completely.
BT: What’s the finest sleep product that you simply personal?
AH: Mattress Bands. It’s easy however I can’t stand unfastened sheets. Clean, tight-fitting bedding makes a world of distinction.
BT: What are your finest sleep suggestions?
AH: Your bed room ought to really feel like a sleep sanctuary. Spend the cash! Put money into making it stunning, snug and a spot you’re keen on.
Use pillows to align your hips and shoulders — your backbone will thanks within the morning.
Dr. Kimberly Lemke’s “Sleep Balloon” analogy. Fill your balloon all through the day with wholesome habits so that you’re absolutely inflated by bedtime. I actually image a purple balloon.
BT: The place was the final place you bought a fantastic evening’s sleep that wasn’t your own home?
AH: Winter Las Vegas Market, day six — very particular, I do know, however utterly relatable. Anybody who’s been is aware of market calls for each ounce of vitality you’ve bought. That morning, I left the curtains open and let the dawn wake me up. As a touring mother, having someday the place I used to be solely accountable for myself felt like pure luxurious. I turned off my “mother ears,” unplugged and had a wonderful, interrupted sleep.
BT: What are your secrets and techniques for getting a very good evening’s sleep when touring?
AH: Carry your individual pillow. All the time. Lodge pillows are a big gamble I’m not prepared to take. I additionally pack my silk pillowcase. It’s compact, luxurious and offers lodge sleep an improve.
BT: What do you try this breaks the standard sleep guidelines?
AH: I knowingly break one of many cardinal sleep guidelines: an excessive amount of caffeine. I really like my Nespresso, and sure, I absolutely perceive the results. It’s a vicious cycle, however the upside? I’m wildly productive.
BT: What do you do if in case you have insomnia?
AH: I reset. I take one other scorching bathe, revisit my bedtime routine, then attain for a bodily e book. I can’t get by way of a web page with out it knocking me out — works like a attraction.
Learn extra BedTimes Nightcap Q&A with trade members: Nightcap Q&A With Dan Swiniarsk.